My Social Life

Helping Pro Sports Teams Engage with their Fans Better | Asaf Nevo, CEO & Co-Founder of Pico Get Personal

Episode Summary

Asaf Nevo is the founder of Pico, which provides digital activations for fans that captures data for the teams to use on the backend to better personalize each fans experience helping them shift from one to many to one to one communication.

Episode Notes

In our conversation today, we discuss starting Pico, pivoting the company to its current iteration, how pro sports teams only know less than 10% of their fans and how Pico is helping change that. We’ll also dive into growing their company and raising funds during a time of COVID.

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TIME CODES
1:35 - Growing up in Israel
4:04 - Successfully starting and running his own bar for many years
16:27 - Starting Pico
28:49 - Pivoting and the current version of Pico
49:39 - Growing Pico and raising funds
1:11:37 - Wrap Up Questions

CONNECT WITH ASAF
Email - asaf.nevo@picogp.com
LinkedIn - Asaf Nevo
Twitter - @NevoAsaf

CONNECT WITH PICO
https://www.picogp.com/
LinkedIn - Pico Get Personal
Twitter - @PicoGetPersonal
Instagram - @Pico_GP
Facebook - PicoGP

FOLLOW JACOB
https://www.jacobkelly.ca/
Twitter - @TheJacobKelly
LinkedIn - Jacob Kelly
Instagram - @TheJacobKelly
TikTok - @TheJacobKelly
YouTube - Jacob Kelly
Facebook - Jacob Kelly

FOLLOW MY SOCIAL LIFE
https://www.jacobkelly.ca/mysociallife
YouTube - My Social Life 
Instagram - @MySocialLifePodcast
https://mysociallifepodcast.com

FOLLOW TRUFAN
https://www.trufan.io
Instagram - @Trufan.io
Twitter - @Trufan_io
LinkedIn - Trufan

MUSIC